Articles citing this article

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Cited article:

Hybrid analytical approach to understanding male consumer behavior: Integrating PLS-SEM, ANN, and sentiment analysis in the context of green grooming products

Shatabdi Sonkar, Pragya Singh and Stefanie Wannow
Journal of Retailing and Consumer Services 90 104661 (2026)
https://doi.org/10.1016/j.jretconser.2025.104661

The Influence of Greenwashing and Consumer Trust on Green Skincare Repurchase Intention through Green Brand Image among Gen Z in West Sumatra

Rina Supryanita, Yasri and Rosyeni Rasyid
Ilomata International Journal of Management 7 (1) 365 (2026)
https://doi.org/10.61194/ijjm.v7i1.1955