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Sustainable consumption awareness and behavioral activation among Generation Z: An extended norm activation model within the triple bottom line framework

Istiqlaliyah Muflikhati, Frishe Maulidiannisa Pangestu, Neti Hernawati and Norzalina Zainudin

BIO Web Conf., 234 (2026) 04016

DOI: https://doi.org/10.1051/bioconf/202623404016

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