BIO Web of Conferences

Impulsive buying in a social media environment: The role of Fear of Missing Out Among Generation Z

Irni Rahmayani Johan, Nisrina Nadhifah and Risda Rizkillah

BIO Web Conf., 234 (2026) 04009

Published online: 23 April 2026

DOI: 10.1051/bioconf/202623404009

Irni Rahmayani Johan

Nisrina Nadhifah

Risda Rizkillah

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