BIO Web Conf.
Volume 42, 2022International Scientific and Practical Conference “Sustainable Development of Traditional and Organic Agriculture in the Concept of Green Economy” (SDGE 2021)
|Number of page(s)||8|
|Section||Formation of the Employer’s Brand in the Integrated Structures of the Agro-Industrial Complex|
|Published online||13 January 2022|
Process approach to organization of wild processing business
FSBEI HE Kuzbass State Agricultural Academy, 650056, Markovtseva st., 5, Kemerovo, Russia
The study examines the organization of a new business for the harvesting and processing of wild plants based on the development of traditional industries, trades and crafts of rural residents. As process solutions, a block of design justifications is presented, aimed at developing practical measures on the stated topic. In particular, the emphasis is placed on the economic justification and social significance when organizing a business for processing wild plants. In the substantive part of the study, a model for calculating capital investments is presented; sources of financing for a business project are indicated. Separately, it is worth highlighting the element of practical implementation, including the technical modernization of the production process of processing raw materials, namely, the improvement of the technological process through the use of microwave vacuum drying technology. The calculation of the need for personnel is performed; the possible qualification requirements for employees are indicated. The research of the market of similar products based on information search was carried out. An overview of the average retail prices is made according to the Internet portal “Russian agro-industrial server Agroserver.ru”, on the basis of which the forecasted amounts of proceeds from sales and the expected profit from organizing a business for processing wild plants are calculated. Significant expected results are: an increase in the standard of living of the population collecting and harvesting wild plants; providing employment in rural areas; saturation of the market with products of wild plants; strengthening of competitive positions; saturation of the market with locally produced products; increasing the profitability of regional and local budgets. It is assumed that at the initial stage, the manufactured products will be sold mainly in the region. The sale will be carried out through trade networks, as well as in markets, stationary retail outlets, fairs, exhibitions, the main consumers of the products will be the population of the Kemerovo region.
© The Authors, published by EDP Sciences, 2022
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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