Research of the use of digital technologies in the logistics of the poultry subcomplex

Ural State University of Economics, 620144 Yekaterinburg, Russia

^* Corresponding author: tk-men@mail.ru

Abstract

The article provides an in-depth analysis of how advancements in digital technology are influencing and improving the logistics operations within the poultry subcomplex. The study focuses on the use of digital technologies such as Artificial Intelligence (AI), Internet of Things (IoT), blockchain, and advanced analytics in enhancing the efficiency, transparency, and traceability of the supply chain from farm to table. The paper begins with an overview of the current state of the poultry industry and the associated logistical challenges, such as waste reduction, ensuring product quality, and managing complex supply chains. It then delves into how digital technologies can help overcome these challenges. Through the use of real-world case studies, the authors provide a comprehensive examination of the practical implementation of these technologies and their resultant impact. The study finds that AI and advanced analytics allow for better decision-making through predictive modeling and real-time data analysis, thereby improving inventory management and demand forecasting. IoT applications provide constant monitoring of storage conditions and transportation, ensuring product quality and safety. Blockchain technology enhances the transparency and traceability of the supply chain, fostering trust among consumers.