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Cited article:

Impact of product vs brand storytelling on online customer experience

Urszula Garczarek-Bak, Andrzej Szymkowiak, Zuzanna Jaks and Erik Jansto
International Journal of Wine Business Research (2024)
https://doi.org/10.1108/IJWBR-07-2023-0041

Yerel Gastronomi Ürünlerine Ait Hikâyelerin Destinasyon Pazarlamasında Kullanılmasına İlişkin Bir Değerlendirme

Nazlı KARDEŞ ÇOLAKOĞLU and Mehmet SARIIŞIK
Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi 23 (2) 730 (2021)
https://doi.org/10.32709/akusosbil.845851