Complex automation of processes at the enterprise

General Director of Ukrvinprom, Director of the Scientific Center “Ukrainian Wine Institute”, Ukraine

Abstract

Illegal production and circulation of wine and alcoholic beverages has a negative impact on the health of the population and leads to a decrease in tax revenues to the budget. The SCANDARD system is a digital identification system built on blockchain technology and artificial intelligence algorithms that provides electronic traceability of wine and alcoholic beverages. The system tracks the life cycle of product from manufacturer to consumer, controlling its quality, managing production and supply processes, and controlling product disposal. This article describes the development and implementation of the SCANDARD system, its legal and organizational principles, its integration and support at enterprise level. The article also discusses the possibilities and economic benefits of the system, such as increased sales, reduced packaging costs, inventory control and sales rates. The SCANDARD system provides a new channel of interaction with end consumers and creates personalized marketing strategies and target information for consumer.